Sustainability has become increasingly important for businesses. Not only can a more sustainable business benefit the environment, but sustainability directly influences customers.
Studies suggest that 1 in 3 US consumers prefer environmentally friendly companies. In practical terms, what measures can your business take to become more environmentally sustainable?
Can you use sustainable sourcing?
If your business sells products sourced from suppliers, then this is one area in which you can increase sustainability. For example, could sourcing products from local suppliers cut down on waste?
Products sourced internationally may be cheaper financially, but the savings made can be counterproductive if the products contain hazardous materials that are not environmentally friendly. It’s also important to consider the positive impact on the environment that sourcing goods locally will have due to less travel.
Could you go paperless?
Paper invoices are still commonplace in the U.S. In fact, it’s estimated that offices in the U.S. use as many as 12 trillion sheets of paper per year. By switching to paperless billing, your company could save a tremendous amount of waste and benefit the environment.
Even if it’s not possible to go completely paperless, think carefully about the areas where you can apply this approach.
Can you foster a culture of sustainability?
As a business owner, you can lead by example but it’s important that your team follows suit. By having meetings with your employees and asking for their suggestions on sustainability, you can foster a sustainable company culture.
Perhaps you may set sustainability targets for your workers and offer rewards as incentives.
Businesses in New York are required to follow certain legal practices in terms of sustainability. To ensure that your business is heading in the right direction, it will benefit you to have experienced guidance behind you.
